The Huntington coach was much more demonstrative with his language and that caught the attention of the official. Plus he was well out on the floor (practically in the EC bench area at times). That's what got him the first tech.
IMO, it should have been no tech or a double tech in that situation.
I will say, the officials and admins at the game were doing their best to calm the Huntington HC down. They were trying to keep him from getting a tech.